Active Wow Activated Charcoal Teeth Whitening Toothpaste

Last updated date: August 21, 2020

DWYM Score
6.2

Active Wow Activated Charcoal Teeth Whitening Toothpaste

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We looked at the top Active Wow Teeth Whitening Kits and dug through the reviews from some of the most popular review sites. Through this analysis, we've determined the best Active Wow Teeth Whitening Kit you should buy.

Overall Take

In our analysis of 32 expert reviews, the Active Wow Active Wow Activated Charcoal Teeth Whitening Toothpaste placed 6th when we looked at the top 6 products in the category. For the full ranking, see below.

Editor's Note September 3, 2020:
Checkout The Best Active Wow Teeth Whitening Kit for a detailed review of all the top active wow teeth whitening kits.

Expert Summarized Score
5.0
6 expert reviews
User Summarized Score
8.5
2,191 user reviews
Our Favorite Video Reviews
What experts liked
Prioritizes ease-of-use if powder doesn't do it for you, but still gives you the same *brilliant* results. It has all the same whitening benefits (hello, activated charcoal) just with zero mess.
- BuzzFeed
This super gentle formula from Active Wow is great for those with sensitive teeth and gums looking to switch from toothpastes with harsher ingredients like fluoride. This charcoal toothpaste is made with organic coconut and contains no parabens.
- Spy
Uses natural charcoal derived from pure sources to whiten teeth without chemicals. This toothpaste is fluoride free and contains organic coconut oil and xylitol. It works to whiten teeth gradually over time and is also beneficial for gum health.
- The Consumer Guide
Superb if you are looking for a safe alternative to whiten your teeth. In reality, this product is far safer than any other method, available on the market at the moment. Overall, you will get the best quality activated charcoal there is and the powder is just perfect for maintaining the health of your teeth.
- Dentals Review
LOVED FOR: Safely restoring your gleaming, white smile.
- Rank & Style
What experts didn't like

From The Manufacturer

Activated charcoal toothpaste is the the best natural way to whiten your teeth. Organic ingredients, no parabens, & made in the USA! Our all-natural charcoal toothpaste is made with a unique formula that helps whiten your teeth, fight bad breath, and clean your gums, all at the same time. It's the all-in-one solution to whitening your teeth naturally, without the use of harmful chemicals.

Overall Product Rankings

Active Wow Premium Teeth Whitening Kit
1. Active Wow Premium Teeth Whitening Kit
Overall Score: 9.5
Expert Reviews: 6
Active Wow Natural Charcoal Teeth Whitening Kit
2. Active Wow Natural Charcoal Teeth Whitening Kit
Overall Score: 9.3
Expert Reviews: 3
Active Wow 24K White Teeth Whitening Pen
3. Active Wow 24K White Teeth Whitening Pen
Overall Score: 8.9
Expert Reviews: 2
Active Wow Teeth Whitening Charcoal Powder
4. Active Wow Teeth Whitening Charcoal Powder
Overall Score: 8.8
Expert Reviews: 8

An Overview On Active Wow Teeth Whitening Kits

According to Statista, the tooth whitening market is predicted to continue growing into the year 2021 with an expected value of $3.78 billion dollars. This makes sense, as more and more individuals are focusing on self care. A beautiful white smile produces confidence, which will undoubtedly spill over into other areas of a person’s life.

If you’ve always wanted to give teeth whitening a try, Active Wow has a line of products that are a great place to start. This is because the company uses all-natural ingredients that are safe to use as often as you like.

Individuals looking for an easy-to-use teeth whitening kit that works a bit more gradually will love the Active Wow Teeth Whitening Charcoal Powder. It’s made using activated charcoal from coconut husks. All one has to do is wet the tip of their toothbrush, dip it in the powder and brush their teeth with the powder for 1 to 2 minutes. Active Wow suggests repeating this routine twice per day for a total of three weeks to get the best results.

Another option is to use one of Active Wow’s two full teeth whitening kits. The Active Wow Premium Teeth Whitening Kit uses carbamide peroxide as its main ingredient, while the Active Wow Natural Charcoal Teeth Whitening Kit uses activated coconut charcoal. Both require individuals to mold the provided trays, apply the whitening solution, insert the trays and LED light into the mouth and wait 10 to 20 minutes for the magic to happen.

Should you need a touch-up now and then, you’ll want to have an Active Wow 24K White Teeth Whitening Pen on hand. It’s designed to work just like a pen, which means you simply glide the tip over any problem areas. You’ll need to hold your smile for 60 seconds and hold off rinsing your mouth out for 20 minutes for the best results. Since the pen is so small, you won’t have any trouble storing it in your purse or packing it when traveling.

DWYM Fun Fact

Active Wow is a company based out of Toronto that focuses on producing confident smiles through a variety of teeth whitening products. The company uses organic ingredients whenever possible and never includes harmful parabens or sulfates. They are also passionate about remaining cruelty-free, so they never test their products on animals.

If you aren’t sure which products are best for you, the company has a dedicated customer service team ready to answer any questions. You can reach out to them via email at support@activewow.com or by sending them a message on Instagram.

The Active Wow Teeth Whitening Kit Buying Guide

  • The company doesn’t sell replacement trays, so you’ll need to either clean and reuse the trays you have or purchase a new kit when the trays run out.
  • Reviewers suggest buying a toothbrush that is exclusively used with the coconut charcoal powder, as the powder will turn the toothbrush bristles black.
  • Active Wow recommends brushing and flossing your teeth immediately following the use of their charcoal powder or charcoal teeth whitening kit. Rinsing alone may not fully remove the charcoal; however, the brushing and flossing will.
  • When using the activated charcoal to whiten your teeth, you may end up swallowing a little bit of it. Active Wow reports that this natural substance will pass through your digestive system just fine and may even capture some gas during its travels.
  • Although Active Wow’s teeth whitening kits are considered safe when pregnant or breastfeeding, the company always recommends checking with your doctor before making a purchase.
  • Teeth whitening kits are designed to be used by individuals with healthy teeth and gums. If you have a cavity, worn enamel, exposed roots or gum disease, you need to consult with your dentist before attempting to whiten your teeth.
  • Active Wow teeth whitening kits do not work on veneers. They also should be avoided if you have braces, as they won’t be able to whiten underneath of the metal.
  • For the best results, follow the recommended usage schedule on the product packaging.
  • When it comes to Active Wow’s teeth whitening kits, you’ll pay less for the Active Wow 24K White Teeth Whitening Pen and the Active Wow Teeth Whitening Charcoal Powder, as they only take a few minutes to use. Full kits, like the Active Wow Premium Teeth Whitening Kit and the Active Wow Natural Charcoal Teeth Whitening Kit, cost a bit more, as they include everything from molding trays to LED lights.