Your teenager could win $100,000 for college tuition by entering this contest

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Heading off to college can mean a lot of stress and pressure — for students and parents alike. Whether because of the pressure to get good grades, safety concerns or rising tuition costs, college can be one of the most stressful times in a person’s life.

To help out with two of those worries, Michelin is offering teen drivers the chance to win a free ride to college just by checking their tire pressure in order to make sure they’re safe while on the road.

Their new #PennyForAFreeRide sweepstakes aims to teach teens about tire pressure — a serious safety threat — while also helping to relieve financial pressure. Those who win will receive $100,000 for tuition costs.

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The Centers for Disease Control say car crashes are the number one killer of teens in America and, according to the National Highway Traffic Safety Administration, there were 738 tire-related deaths in 2017 alone. Of the 2.2 million accidents each year involving teen drivers, the NHTSA says nearly 300,000 are related to issues like worn treads and over- or under-inflated tires.

“The statistics are startling — we need to do everything we can to keep our teen drivers safe,” Alexis Garcin, chairman and president of Michelin North America said in a press release. “At Michelin, we know that tires need pressure, not teens. Our goal is to encourage teens to take life-saving action that helps them secure a safe future.”

Getty Images | Kevin Frayer

Now through Dec. 3, your teen can enter the contest simply by completing the “Penny Tread Test” — an easy test done with a penny to show how good/poor the tread on their tires is — and sharing it on social media with either a photo or video. They can post it to Instagram, Twitter or Facebook, mentioning @MichelinUSA and using #PennyForAFreeRide. Or they can upload their entry onto Michelin’s website.

Check out this YouTube video for instructions on how to perform the test:

Every time someone submits a #PennyForAFreeRide post on social media, Michelin will contribute a penny to a “pocket change” fund, which will provide the grand prize winner some extra “fun money” for school on top of the $100,000 prize.

Will you be having your teen check their tire pressure?

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Kaitlin Gates

Kaitlin is a freelance multimedia journalist with a background in newspaper and broadcasting. She has a degree in journalism and psychology, enjoys writing, editing, music and movies/TV. When she's not writing, you can usually find her on her yoga mat, whipping up a new vegetarian dish or at a wine tasting with friends. You can email her at kaitlingateswrites@gmail.com or find her on Facebook at Facebook.com/KaitlinGatesWrites. Learn More.