Viva Paper Towels

Last updated date: August 28, 2019

DWYM Score

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We looked at the top 1 Paper Towels and dug through the reviews from 7 of the most popular review sites including BestReviews, New York Times Wirecutter, Wise Bread, No Place Called Home, Top Value Reviews, Wire Top Pro and more. Through this analysis, we've determined the best Paper Towel you should buy.

Overall Take

These Viva Paper Towels are sold in packs of 12, which is super handy since no on likes to run out of paper towels. They're soft, strong and absorbent, which makes them perfect for the kitchen or the bathroom. In our analysis of 53 expert reviews, the Viva Viva Paper Towels placed 4th when we looked at the top 8 products in the category. For the full ranking, see below.

Editor's Note August 30, 2019:
Checkout The Best Paper Towel for a detailed review of all the top paper towels.

Expert Summarized Score
7 expert reviews
User Summarized Score
2,193 user reviews
Our Favorite Video Reviews
What experts liked
These paper towels are durable, even when they're wet. Versatile as they're useful in wiping up messes, cleaning glass, and are gentle enough to use on your face. These sheets can be torn in half to clean up smaller messes.
- BestReviews
Viva towels are thicker and more absorbent than regular paper towels. They're also soft enough to stand in for face towels or tissues
- New York Times Wirecutter
February 22, 2017 | Full review
Viva’s product was certainly the softest and most comfortable product we tested. It felt more akin to a shop cloth than a paper towel, which gave it a unique experience compared to the rest.
- Reviewed
January 2, 2019 | Full review
The VIVA Choose-A-Sheet Paper Towels are ultrasoft, smooth, and gentle, so they won’t scratch delicate surfaces. They have cloth-like strength and durability, so they can clean like cloth. The sturdy paper towels absorb liquid quickly and hold it in. They are strong when dry and stay tough when wet, so they are durable enough to tackle tough messes. They are also very thick and strong, so they can resist ripping and tearing. The lint-free towels tend to stick together and stick to the roll, so when you tear one sheet off, the rest will stick together (and you won’t leave a second trailing paper towel behind).
- Wise Bread
January 12, 2017 | Full review
- No Place Called Home
May 22, 2019 | Full review
The best thing about these Choose-A-Sheet paper towels from VIVA is that you can literally choose the size that you need for the job at hand. The towels found on each roll have individual markings that let you tear off a sheet in seconds to clean up a small spill or tackle a larger job. Many shoppers love VIVA because its paper towels have a softer surface that feels more like cloth and less like the rough paper that others do.
- Top Value Reviews
They’re the best absorbent household towels which come with a smooth texture. They’re the best towel which can stay strong when wet. With up to 88 sheets per roll, you’ll have something to rely upon when preparing food for your family. Since it is strong when wet, it will always resist tearing and ripping.
- Wire Top Pro
What experts didn't like
These rolls are smaller than others.
- BestReviews
They aren't as great at scrubbing.
- New York Times Wirecutter
February 22, 2017 | Full review
It fell apart more easily when dunked in water.
- Reviewed
January 2, 2019 | Full review

From The Manufacturer

Paper towels feature a soft, smooth texture to gently wipe down delicate surfaces. Choose-a-sheet towels allow you to grab exactly what you need to prevent wasteful use. Cloth-like durability allows each towel to stay strong when wet to help you clean more with less. Plus, its highly absorbent design quickly soaks up liquid messes without falling apart to prevent you from constantly reaching for more.

Overall Product Rankings

1. Bounty Quick-Size Paper Towels
Overall Score: 9.5
Expert Reviews: 5
2. Presto! Flex-a-Size Paper Towels
Overall Score: 9.1
Expert Reviews: 6
3. Brawny Tear-A-Square Paper Towels
Overall Score: 9.1
Expert Reviews: 6
4. Viva Paper Towels
Overall Score: 8.9
Expert Reviews: 7
5. Bounty Paper Towels
Overall Score: 8.8
Expert Reviews: 5
7. Sparkle Paper Towels
Overall Score: 8.4
Expert Reviews: 6
8. Great Value Paper Towels
Overall Score: 8.4
Expert Reviews: 4

An Overview On Paper Towels

Life can be messy sometimes, so it’s important to always be prepared with handy paper towels to help clean things up. Paper towels are disposable, so you can throw them away after each use. This makes cleaning up a breeze because there are no rags to wash after you’re done!

One of the most helpful places in the home to have a roll of paper towels available in is the kitchen. You never know what culinary explosion is waiting to happen in the microwave! Using a damp paper towel to wipe up food messes in the microwave can help you clean up quickly and effortlessly.

Similarly, using a paper towel on stovetop surfaces helps to keep them clean without adding any scratches to the top. Cooking results in lots of splatters and spills. If not cleaned up right away (which can be tough when the stove is hot), the food can harden and become stubborn to clean. That’s when it’s important to use a sturdy paper towel rather than a scratchy kitchen sponge to wipe the mess away.

The kitchen isn’t the only place where paper towels are useful. Paper towels, combined with your choice of cleaning product, can be used to clean bathroom counters, sinks, tubs and even toilets. Being able to throw the paper towels away after each use ensures a high level of sanitation.

Kristin Forte/Simplemost Media

If you’ve got a lot of windows in your home, then you need paper towels to keep the smudges and fingerprints away. Paper towels can also help your mirrors to stay sparkling clean, ensuring you can always see your best self. Just be sure to use a paper towel that doesn’t leave any lint behind.

Kristin Forte/Simplemost Media

During cold and flu season, it’s important to use paper towels throughout your home to disinfect high-touch objects, such as door handles, light switches, banisters and kitchen knobs. Just add a dab of your cleaning product to the paper towel to make sure you’re fighting the spread of germs.

DYWM Fun Fact

While cleaning is what paper towels are most often used for, they also have some other incredibly helpful uses around the home. Paper towels can be used to extend the life of your greens and fresh herbs. Add a damp paper towel to a bag with your greens and herbs, and the increased humidity will help your produce last longer.

If you’re going to freeze any extra bread, be sure to put a dry paper towel in the bag. This will help to wick away any extra moisture so when you thaw your bread, it won’t be left soggy. Instead, it will have the same texture as when it was fresh.

Paper towels can also be used to chill white wine in a hurry. If you’ve got company over and you forgot to put a bottle in the fridge, then a paper towel can help. Wrap the bottle with a wet paper towel, and stick it in the freezer for a few minutes. The paper towel will help to cool the bottle down faster.

The Paper Towel Buying Guide

  • One of the most important criteria for selecting paper towels is price. Since they are so frequently used throughout the home, it’s vital to find an affordable option that works with your budget. Be sure to consider how large the rolls are, as well as how many rolls you get inside each package when factoring the price.
Kristin Forte/Simplemost Media
  • Sometimes, the mess you’re trying to clean up is huge, so you need to grab a couple of sheets of paper towel. Other times, you just need a small piece to wipe away a few splatters. That’s why it’s nice to have a choice of size in paper towels. Brawny Tear-A-Square Paper Towels have a unique option where each sheet can be torn away into quarters, so you can use just a small square if you need to, without wasting an entire sheet. Presto! Flex-a-Size Paper Towels come in sheets that are six inches wide, which is less than the size of a 10.4-inch regular sheet of paper towel. This gives you more flexibility in choosing your paper towel size. Bounty Quick-Size Paper Towels come in narrower sheets as well, making it easier to just use a small piece when you need it.
  • For many eco-minded consumers, sustainability is an important factor to consider, especially when buying single-use products like paper towels. Presto! Flex-a-Size Paper Towels are made with pulp sourced from sustainably managed forests. Bounty Quick-Size Paper Towels are also made from material from responsibly managed forests. They also commit to ensuring a tree is regrown for every one they use, and they do not participate in deforesting practices.