Nominate a frontline worker to receive $1,000 of free baby gear

If there’s one thing the novel coronavirus pandemic has shown us, it’s that we are surrounded by everyday heroes in our own families and communities.

While doctors, nurses, grocery store employees and truck drivers are just a few of the heroes working the front lines of this pandemic, everyone has had to change their lives in some ways — with moms and dads, grandparents, aunts and uncles, neighbors, and even strangers all stepping up to help their communities in any way possible.

As a way to say thank you to some deserving everyday heroes, Chicco is giving away $1,000 worth of baby gear every Friday through its “Feel Good Friday Giveaways.” All you have to do is nominate someone who has inspired you or stepped up during this crisis (i. e., someone you believe has been a “hero” in their daily actions).


To nominate an everyday hero and give them a chance to win $1,000 worth of Chicco products, simply post their story on social media and tag @chicco.usa and use #ChiccoCares in your post. You’ll also need to make sure your Twitter or Instagram is public so Chicco can see the post.

You can also send your story to with the subject line #ChiccoCares. Chicco sells everything from car seats to strollers, high chairs, accessories and more, so your “hero” will have plenty to choose from should they win the $1,000.

Chicco will review submissions on a rolling basis and will be announcing new winners every Friday. There is currently no end date for this contest, which means it could end at any time. So, if you have someone you’d like to nominate, be sure you do so soon. You can nominate as many people as you want.


Chicco has already selected five winners. These include a clinical social worker who works at a psychiatric prison hospital, a critical care nurse, an elementary school employee and the latest winner, a truck driver who was nominated by his wife.

Chicco will be sharing the stories of the winners on their Instagram page every Friday, so you can visit their Instagram now to see previous winners.

The post below announces two winners in one week: critical care nurse Katie T., who recently became a widow just one year after her daughter was born, and Skye M., an ex-Army pilot who became a registered nurse and now tends COVID-19 patients.

Do you know an everyday hero who could use some Chicco baby gear?

About the Author
Kaitlin Gates

Kaitlin is a freelance multimedia journalist with a degree in journalism and psychology. Along with Don't Waste Your Money, she also writes for Simplemost, where she covers new product and food launches and overall general news. You can email her at or find her on Facebook at More.