Ready the confetti cannons, everyone. Amazon—the one place you turn to for a price check before ever making a purchase—has lowered the minimum amount you’re required to spend before scoring free shipping! This is the best news I’ve heard recently. Because getting what you need (or just plain want) without having to change out of your sweatpants or leave the couch is just the way of the modern world. And the one downside to all that online shopping is that pesky shipping fee.
A year ago, Amazon’s $35 free shipping threshold was quietly raised to $49, a rate customers begrudgingly accepted because of how indispensable the site had become. But this year, the company has reinstated the original $35 rate. According to a customer service page, if your purchase totals $35—or $25 worth of eligible books—you will receive free shipping, whether or not you’re an Amazon Prime member.
Amazon Prime members already enjoy guaranteed, free 2-day shipping on all orders, at the additional cost of $10.99 a month or $99 a year. But now, even if you don’t feel like paying for Prime, you can get in on that “no extra charge” action when getting items delivered straight to your door.
CNN Money points out that Walmart started offering free, two-day shipping with orders of $35 or more (no membership required) on Jan. 31. Which means that this change in policy from Amazon could be due to the increased competition. According to CNN Money, Walmart reported an e-commerce sales growth of 29 percent in their fourth quarter compared to a year ago, while Amazon only reported 22 percent in the same period.
We certainly don’t mind seeing some friendly competition between these two e-commerce platforms. After all, if you’re a regular online shopper, it just means you’ll have yet another option for price comparisons and swift deliveries.
And we’re all about saving shoppers money in the long run.
[h/t: CNN Money]