Aldi is the lesser-known sibling store to Trader Joe’s, so if you’ve never heard of it, you may want to start paying attention right about now (and also read our Beginner’s Guide to Aldi). Because not only does Aldi offer an affordable arrangement of limited goods (like Trader Joe’s), but the chain is also forcing grocery store giant Wall-Mart to lower its prices. That’s power!
According to Reuters, Wal-Mart is running a new price comparison test in at least 1,200 of its U.S. locations to close the pricing gap between its stores and Aldi. So, is Aldi quickly becoming your favorite place to shop (even if you’ve never stepped foot inside of one) or what? Thought so.
The price drops will focus on Wal-Mart’s grocery section, which reportedly makes up 56 percent of its revenue. Look for the price changes to take place in stores in Illinois, Iowa and Florida, among others.
With the recent price drops, Wal-Mart now comes in cheaper for items such as milk, butter, peanut butter, toilet paper and more.