Amazon Prime Day is offering some knock-out prices on popular items

Here's a sneak peek at the discounts Amazon will be offering for its massive Prime Day—starting tonight at 9!

Amazon Original Series The Grand Tour Fan Event
Getty Images | Brian Ach

Amazon Prime Day is here, and this means a limited time to score great deals on all that Amazon has to offer.

What to know about Prime Day

30 hours to shop

The third annual Prime Day will actually run a bit longer than 24 hours this year.

It kicked off at 9 p.m. ET on July 10 and runs until 3 a.m. ET on July 12. Amazon says new deals will be offered every five minutes.

Customers who do not have Prime memberships can sign up now take advantage of this year’s deals. Prime costs about $100 per year, or you can also sign a 3o-day free trial.

Go to the Amazon Prime home page to see all the latest deals in real time!

Disclaimer: The E.W. Scripps Company gets commissions for purchases through links in this story.

Deals To Pay Attention To

Here are some other fantastic deals to pay attention to:

Save 50% on Amazon Echo, only $89.99

Save 40-50% on Prime Exclusive clothing, handbags and more

  • Save 30% on select clothing, shoes and more for men, women, kids and baby
  • Save big on diamond stud earrings – 1 carat diamond stud earrings for 499.99 or ½ carat diamond stud earrings for $239.99
  • Save up to 70% on select Samsonite two-piece spinner sets
  • Save up to 40% on select furniture, mattresses and rugs
  • Save 20% on nursery essentials

Save $100 on the Bissell Multi Reach Cordless Stick Vacuum

 

  • Save up to 40% on Radio Flyer, Crayola, K’NEX and more
  • Save up to 30% on select Under Armour training gear
  • Save 30% on select adidas apparel
  • Save up to 50% on select Callaway Golf products
  • Skywalker Trampolines Jump N’ Dunk Trampoline with safety enclosure and basketball hoop, 8-Feet, only $119.99
  • Save 30% on the Sportstuff 1030 Adventure Stand Up Paddleboard with accessories
  • Save 25% or more on AmazonBasics – from office products to outdoor gear
  • Get 20% back on thousands of items with an Amazon Prime credit card including select Disney Pixar Cars toys, select Thule jogging strollers and luggage, and select Yamaha musical instruments
  • Save up to 50% on grocery items by Amazon, including Wickedly Prime and Happy Belly products
  • Save 40% off your first six months of Audible membership, and enjoy the world’s largest library of audiobooks plus original audio programming (just $8.95/mo for 6 months)
  • Newly released Element 55-inch 4K Ultra HD smart LED TV – Amazon Fire TV Edition, only $399.99
  • 25% off select TCL smart TVs, starting at $119.99 for a 28-inch
  • 32-inch 720p TCL TV, only $99.99
  • 40-inch 1080p TCL TV, only $199.99
  • 55-inch premium brand 4K smart LED TV, only $599.99
  • Get 15% back on select Samsung TVs, audio and more on Prime Day with an Amazon Prime credit card
  • Save more than 30% on Furbo Dog Camera with Interactive Treat Tossing, HD Wi-Fi Cam and 2-Way Audio
  • Save 20% on Jackery Bolt 10050 External Battery Pack

Amazon advises shoppers to use the Amazon app, where you can track deals and set an alert for when a sale begins.

Other Special Savings

Get exclusive and early deals with Alexa

Customers shopping with a gadget equipped with Amazon’s Alexa virtual assistant will get access to special Prime Day deals of their own, including:

Star Wars “The Force Awakens” Chewbacca mask made famous by this mom (on sale for $20)

$5 Star Wars Kylo Ren Lightsabers

Amazon wireless bluetooth speaker for $27.

One more perk of voice shopping: If you don’t yet have a Prime Day membership, you can now sign up through Alexa and receive a $20 discount, putting the one-year membership price at $79.

Prime Now discount

Amazon is also offering $10 off the first and second order for any first-time Prime Now customers with the code “10PRIMEDAY.”

Stock up with 25% off summer essentials including Halo Top ice cream, La Croix sparkling water, fresh strawberries as well as up to 30% off select wine, beer and spirits in select cities.

Prime Restaurant discount

Prime members in eligible restaurant delivery areas who make a qualifying Amazon or Prime Now purchase on Prime Day will receive a promotional code for $5 off each of their first five Amazon Restaurants orders. Each Amazon Restaurants order must be $20 or more. There are currently thousands of restaurants available in the service in more than 20 cities in the U.S.

Prime Day 2016 Bestsellers

The top selling items around the world on Amazon Prime Day 2016, according to Amazon, were:

• U.S.: Instant Pot 7-in-1 Multi-Functional Pressure Cooker

• UK: Oral-B Pro 6000 CrossAction Electric Toothbrush with Bluetooth Connectivity and Smart Series

• Spain: SanDisk USB memory stick

• Japan: Calbee Breakfast Cereal 800 grams

• Italy: Lexar JumpDrive

• Germany and Austria: Tefal Jamie Oliver Frying Pan

• France and Belgium: Game of Thrones DVD – season 1 to 4

• Canada: Sennheiser HD 598 Special-Edition Over-Ear Headphones

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